Web · E-commerce
B2B Ecommerce Development
B2B ecommerce is not a B2C store with a bulk discount applied. It requires account-based pricing so different buyers see different rates, buyer portals where procurement teams can manage orders and invoices, quote workflows for negotiated pricing, net terms at checkout, and ERP integration so stock and order data stays accurate across systems. We build B2B commerce experiences that handle the complexity your wholesale or trade channel actually involves.
Built onShopify B2BBigCommerce B2BERP integrationNet termsBuyer portals
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What it is
What is B2B ecommerce development?
B2B ecommerce development is the work of building an online ordering channel for wholesale, trade, or distributor buyers. The requirements are structurally different from B2C: prices vary by account and volume tier, buyers often need to place orders on behalf of a company rather than themselves, payment terms such as net 30 or net 60 replace immediate card payment, and the order data needs to flow accurately into an ERP or inventory system without manual reconciliation. The platform choice matters because not every ecommerce platform handles these requirements natively, and adding them through third-party apps has limits.
The right platform for a B2B build depends on your catalogue, your buyer relationships, your existing ERP, and how much customisation you need. Shopify B2B works well for brands with a clear trade channel that does not need deep ERP integration. BigCommerce offers more flexibility for complex pricing models, large catalogues, and multi-channel distribution. We start every B2B project by mapping your requirements to the platform that fits them, not the platform we prefer to build on [verify platform recommendation process].
What's included
What a B2B ecommerce build includes
Account-based pricingPer-account or tier-based pricing so each buyer sees the rates agreed for their account, not a public storefront price.
Buyer portalA dedicated portal where procurement teams can view orders, download invoices, manage account contacts, and reorder.
Quote workflowsA request-for-quote flow that lets buyers submit quote requests and sales teams respond with custom pricing before an order is placed.
Net terms and paymentNet 30, net 60, or custom payment terms at checkout, with invoice generation and payment tracking built into the portal [verify].
ERP integrationTwo-way integration with your ERP or inventory system so stock levels, orders, and customer data stay accurate across platforms [verify systems supported].
Gated catalogueLogin-gated product catalogues so trade pricing and product availability are only visible to approved B2B accounts.
Approval workflowsMulti-user account support with order approval workflows for buyers who need internal sign-off before an order is placed.
How we work
How we build B2B ecommerce
1Requirements and platform selection
We map your pricing model, buyer relationships, ERP, and catalogue against platform options and recommend the right fit before any build begins.
2Account and pricing architecture
We design your account structure, pricing tiers, and catalogue visibility rules so the platform handles them natively where possible.
3Portal and workflow build
We build the buyer portal, quote workflow, approval flow, and net terms checkout on the chosen platform.
4ERP integration
We connect your ERP or inventory system, test the data flows for orders, stock, and customer records, and validate accuracy end to end [verify].
5QA and buyer testing
We test every buyer journey: new account creation, login-gated catalogue, quote request, order with net terms, and portal reorder.
6Launch and training
We launch the B2B store, run a walkthrough with your sales and operations team, and hand off documentation for ongoing management.
Why it matters
What a proper B2B build delivers
A B2B ecommerce channel that handles your wholesale complexity without manual workarounds or off-platform spreadsheets.
Buyers who self-serve
A functional buyer portal reduces the order processing load on your sales team by letting buyers place, track, and reorder without a phone call.
Accurate pricing across accounts
Account-based pricing means every buyer sees exactly the rate they are contracted to, with no manual price list management required.
Order data that flows cleanly
ERP integration means orders placed online appear in your inventory and finance systems without manual entry or reconciliation.
Who this is best for
The right fit
Best for wholesale, trade, and distributor channels
Brands running a wholesale or trade channel alongside a B2C store, manufacturers selling direct to distributors or retailers, and businesses replacing a manual or phone-based order process with an online channel.
You might not need a full B2B build
If your B2B requirements are limited to a simple wholesale discount on a B2C store, a Shopify discount app or a basic customer group may be enough. If you are unsure whether your requirements justify a full B2B build, a Platform Selection engagement will map your needs before you commit to a build.
FAQs
Common questions about B2B ecommerce development
Which platform is best for B2B ecommerce?
It depends on your pricing model, catalogue, and ERP. Shopify B2B works well for brands with a straightforward trade channel and limited ERP integration needs. BigCommerce offers more flexibility for complex pricing models, large SKU catalogues, and deeper ERP connectivity. We map your specific requirements to the right platform before recommending one [verify platform recommendation process].
Can we run B2B and B2C from the same store?
Yes, on most platforms. Shopify B2B supports a separate B2B storefront alongside your B2C store from the same Shopify Plus account. BigCommerce supports multi-store or channel configurations. The right architecture depends on how different your B2B and B2C catalogues and pricing structures are.
Do you integrate with our ERP?
Yes. ERP integration is a core part of a B2B build. The specific integration approach depends on your ERP system and the data flows required: order sync, stock levels, customer records, and invoice data. We assess your ERP in the requirements phase and design the integration accordingly [verify ERP systems supported].
What are net terms and how do you implement them?
Net terms are payment terms that allow a B2B buyer to pay within an agreed number of days after the invoice date, such as net 30 or net 60, rather than paying at checkout. Implementation involves a checkout flow that captures the order without immediate payment, invoice generation, and a buyer portal view where outstanding invoices are tracked. Some platforms support this natively; others require a third-party integration [verify].
Can buyers in our company have different permission levels?
Yes. Multi-user account support with role-based permissions is a standard part of a B2B build. A buyer can place orders up to a set value; a manager can approve orders above that threshold; an admin can manage the account's contacts and payment details. The specific permission model is designed during the requirements phase.
How long does a B2B ecommerce build take?
A B2B build is typically more complex than a B2C store and takes longer as a result. A Shopify B2B implementation with a buyer portal and basic ERP integration typically runs 10 to 16 weeks [verify]. A BigCommerce build with complex pricing and deep ERP integration will take longer. We scope the timeline after the requirements workshop.
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Stores we've built and rebuilt
A cross-section of from-scratch launches and replatforms. Filter by what you're trying to do.
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What store owners say
Outcomes from the people who run the stores.
Building a B2B commerce channel?
Get a free B2B consultation. We will map your pricing model, buyer workflows, and ERP requirements and recommend the right platform and architecture before you commit to a build.
Get your free B2B consultation