
AI strategy → production
AI consulting that turns strategy into shipped systems, not slide decks
We give you the AI roadmap and the dedicated team that builds it. One accountable partner, from the first readiness audit to a system in production that moves your numbers.
No AI in place yet, or pilots that stalled before production? You're in the right place, we build from zero and rescue what didn't ship.
The GenAI divide
Why most AI investments never reach the P&L, and how to be in the 5% that do
Most AI consulting ends at a deck. You get an impressive roadmap, then you're left to find someone to build it, and the build is where it dies. 10Turtle closes that gap: we do the strategy and the engineering under one roof, so the plan you approve is the plan that ships.
MIT's 2025 State of AI in Business study analysed 300+ deployments and found that roughly 95% of generative-AI pilots delivered no measurable impact on profit and loss. Only about 5% reached production with real value. The cause wasn't model quality. It was integration: AI that never connected to real workflows, data that wasn't ready, and governance bolted on too late.
The same research found teams that partnered with the right external builder were about twice as likely to reach production, while purely internal builds failed roughly twice as often. The deciding factor isn't budget or ambition. It comes down to whether strategy and execution live in the same hands.
The fork in the road.
Strategy-only firms hand you a roadmap and walk away. Build-only shops ship something clever that solves the wrong problem. 10Turtle is the third option: one partner that owns the thinking and the building, so nothing falls through the gap between them.
0%
of GenAI pilots show no measurable P&L impact
~0%
reach production with real value
0×
more likely to scale with the right partner
Two ways in
Two ways in. Same outcome: AI in production, measured.
There are only two starting points for AI, and we're experts in both.
Build from zero
No AI in place, or scattered experiments with no plan. We start with a readiness audit, surface the use cases with the clearest ROI, and give you a sequenced roadmap, then build the first production win. You move from "we should do something with AI" to a working system, deliberately and safely.
Fresh-start opportunity assessmentRescue & re-strategise what stalled
You've run pilots that never reached production, or inherited AI that no one trusts. We audit what exists, diagnose why it stalled (almost always data, integration, or governance, not the model), and re-architect it into something that ships and scales. We are experts in redesigning and re-automating AI that didn't work the first time.
Stalled-pilot diagnostic One outcome: AI in production, measured
Each door has its own audit, a fresh-start opportunity assessment, or a stalled-pilot diagnostic, but it's one expertise expressed two ways, not two separate services.
Services
Decide where AI fits, plan it, and govern it, before you build.
We are the advisory layer for your AI: we assess readiness, prioritize use cases, choose the right generative or agentic approach, and put governance and skills in place, then hand the build to the right team. Choose the capability you need to start.
AI Strategy and Roadmap Consulting
A sequenced, costed AI roadmap that prioritizes use cases and sets the operating model to reach production.AI Readiness Assessment
An honest AI readiness assessment that scores your maturity and surfaces the gaps to fix before you invest.Generative AI Strategy Consulting
Generative AI strategy: where it fits, which models to use, and how to deploy it securely.Agentic AI Strategy Consulting
Agentic AI strategy: where autonomous agents create value, how to control them, and whether to build.AI Governance and Responsible AI Consulting
AI governance and EU AI Act readiness: an AI inventory, risk classification, policy, and human oversight.AI Training and Enablement
Role-based AI training and literacy that gets your whole team using AI safely and well.05One accountable partner
One accountable partner. A dedicated AI team that strategises and ships.
The unique advantage isn't "we do everything." It's that strategy and engineering never change hands. You get one accountable partner under one roof, with a dedicated AI team for this work, strategists who understand your P&L sitting beside engineers who write the production code.
That means no handoff gap between the firm that wrote your roadmap and the shop that has to build it. No white-label markup, no outsourcing your most sensitive data to a fourth party, no "that wasn't in our scope." The people who promise the outcome are the people who deliver it.
The usual model
Strategy consultancyWrites the roadmap, then leaves
handoff gap · markup · lost context
Development shopInherits a plan it didn't write
Slow, costly — and "that wasn't in our scope" The 10Turtle model One owner, no markup — the plan that ships is the plan you approved
StrategistsUnderstand your P&L
one dedicated team
EngineersWrite the production code
Strategy + build, same teamThe roadmap is written by people who will own its execution, so it's realistic on day one.
Dedicated AI specialistsNot generalists moonlighting on AI. A team focused on getting AI to production.
Transparent, milestone-basedFixed-fee discovery and milestone delivery with documented deliverables at every stage, you always know what you're buying.

06How it runs
How an AI engagement runs with 10Turtle
A clear, milestone-based path from "should we?" to "it's live and paying off." Every stage has documented deliverables you can hold us to.
01
~1–3 weeks
Readiness audit & discovery
We assess your data, systems, governance and goals, and pinpoint where AI creates measurable value. You leave with a readiness scorecard and a shortlist of high-ROI use cases.
02
~2–6 weeks
Strategy, roadmap & business case
We prioritise use cases on value and feasibility, design the target architecture, model the ROI and sequence the work, quick wins first, data foundations alongside. Output: an approved roadmap and budget.
03
~2–6 weeks
Proof of concept
We build a focused POC against the top use case to prove value before you scale, with success metrics agreed up front.
04
scoped per use case
Production build & integration
We engineer the validated solution into your stack with MLOps, security, monitoring and governance baked in, the step where most pilots die, and where we specialise.
This is the GenAI Divide, where ~95% of pilots stall. It's what we're built to get past.05
ongoing
Adoption, support & scale
We train your people, name internal owners, monitor for model drift and retrain as needed, and reduce your dependency on us over time, not increase it.
A realistic first milestone for a mid-market team is one measurable improvement on one process within ~90 days, for example, cutting a manual processing cycle in half. We design for that, not for a year of slideware.
07Defensible AI
AI you can defend to your board, your regulator and your customers
AI now arrives with rules. Governance isn't a slide at the end of the project, it's how we design from the first day, so you can scale without a compliance crisis.
EU AI Act (Regulation (EU) 2024/1689)
A risk-based law with real penalties, up to €35M or 7% of global turnover at the top tier (for prohibited practices). High-risk obligations apply from 2 August 2026. We classify your systems and build the documentation, logging and human-oversight controls the Act requires.
*Date & penalty tier pending owner verificationNIST AI RMF
We structure risk management around Govern, Map, Measure and Manage, the vocabulary regulators and procurement teams now use to judge AI maturity.
ISO/IEC 42001:2023
The first international AI management-system standard, and certifiable. We help you build a program that's auditable and defensible, not improvised.
GDPR · data-protection by design
Lawful, transparent automated decision-making, with privacy controls and data-subject rights handled at the architecture level.
One governance program
Four frameworks, mapped into one program
Because these frameworks converge, we build one governance program that maps across all of them, instead of running three compliance projects at once. That's how you cross the GenAI Divide and stay on the right side of the regulation behind it.
08Ways to engage
Flexible ways to engage, priced on outcomes, not hours of slideware
You don't have to buy a year-long transformation to start. Pick the model that fits where you are.
Best for · First step / proving the case
AI readiness assessment
A fixed-scope sprint that delivers your readiness scorecard, opportunity matrix and a prioritised roadmap. Defined deliverables, defined timeline, usually a few weeks.
What's in itBest for · A specific use case to production
Project engagement
Milestone-based delivery of a defined solution, discovery, POC, build, launch, with documented deliverables and clear success metrics at each gate.
How we ship itBest for · Phased, ongoing adoption
Advisory retainer
Continuous access to our AI team, strategy reviews, governance, and the next build in the queue, with monthly deliverables you can measure, not vague "optimisation support."
Best for · Executive direction, no full-time hire
Fractional AI leadership
Senior, ongoing AI strategy leadership across the organisation, the fast-growing model for companies that need a steady hand on AI without a full-time chief AI officer.
About the roleWe scope every engagement to a clear outcome with defined deliverables and boundaries, so cost maps to value. Your free audit ends with a recommended model and an honest scope, including telling you if you should fix data foundations before spending on models.
09By sector
AI consulting tuned to your sector's data, risk and stakes
The right use cases, and the governance bar, differ by industry. We bring sector-specific judgement, not a generic playbook.
SaaS & tech startupsAI-native features, agentic workflows and the data to ship them fast.HealthcareHigh-stakes, high-compliance AI with human-in-the-loop by design.Professional servicesDocument-heavy workflows and AI that augments expert teams.E-commerce & retailRecommendation, forecasting and service agents that move revenue.
Not listed? Our process starts by understanding your operations, not by pushing a tool. The audit is where we map AI to your economics.
10
What working with our AI team is like
Platforms we build on
Peer partnerships across the platforms we build on
Security & AI governance
How we build, and what we make defensible for you
Security and AI governance are how we build, and a service we deliver. We hold ourselves to recognised standards, and we make your AI defensible against the same.
ISO 27001*Information security
SOC 2*Trust & controls
ISO/IEC 42001*AI management system
NIST AI RMFAligned (readiness)
EU AI ActReadiness (not a cert)
WCAG 2.1–2.2 AAAccessibility
GDPR · CCPAData protection
PCI DSSReadiness
* Certifications marked with an asterisk are representative and pending owner verification. NIST AI RMF and EU AI Act are framed as alignment / readiness, not certifications.
Questions, answered
AI consulting, your questions, answered plainly
AI consulting services help an organisation decide what AI to adopt and then make it work in practice. A complete engagement covers a readiness assessment, use-case prioritisation, an AI strategy and roadmap, data and governance foundations, building a proof of concept, taking it to production, and supporting adoption. 10Turtle delivers both the strategy and the engineering under one roof, so the roadmap and the system that delivers it never change hands.
MIT's 2025 State of AI in Business study found roughly 95% of generative-AI pilots delivered no measurable profit impact, and only about 5% reached production with real value. The cause is usually not the model, it's poor integration into real workflows, data that wasn't ready, and governance added too late. The same research found that teams who partner with an experienced external builder are about twice as likely to reach production.
AI consulting decides what to build and why; AI development builds it. The expensive failure mode is splitting them, a strategy firm hands you a roadmap and leaves, or a dev shop builds something that solves the wrong problem. 10Turtle does both with one accountable team, which removes the handoff gap where most AI initiatives die.
A focused AI readiness assessment is typically a few weeks; a full strategy and roadmap commonly takes about 4–12 weeks depending on your size, data maturity and use-case complexity. We work in milestones so you see documented deliverables at each stage rather than waiting months for a single report.
Cost depends on scope, data maturity and outcomes. We price on value with clear, defined deliverables, and offer fixed-scope readiness assessments, milestone-based project engagements, advisory retainers, and fractional AI leadership. Your free audit ends with a recommended model and an honest scope, including telling you if you'd waste budget building on data that isn't ready yet.
If you can't answer basic business questions from your existing data within a day, you likely need data-readiness work before model-building, otherwise a consultant spends your budget cleaning data instead of delivering AI. Our readiness audit tells you exactly which you need, in plain terms.
Both. Strategy that we can't (or won't) build isn't strategy, it's a document. Our roadmap is written by the people who will execute it, and we take use cases from POC through to a production system with monitoring and support.
Yes, it's one of our core strengths. We audit what exists, diagnose why it stalled (almost always data, integration or governance, not the model), and re-architect it into something that ships and scales. We're experts in redesigning and re-automating AI that didn't work the first time.
We design governance from day one and build one program mapped across NIST AI RMF, ISO/IEC 42001 and the EU AI Act, plus GDPR data-protection by design. High-risk EU AI Act obligations apply from 2 August 2026, with top-tier penalties reaching €35M or 7% of global turnover (for prohibited practices), we get you classified, documented and defensible ahead of the deadline.
AI is not set-and-forget. We monitor for model drift, retrain as needed, and train your internal owners, with the explicit goal of reducing your dependency on us over time, not increasing it.
We define where LLMs and autonomous agents genuinely fit your workflows and where they don't. Agents are moving fast into core enterprise apps, but governance and data quality are the top blockers, so we design the oversight and orchestration that let you adopt the frontier without inheriting its risk.
Book a free AI readiness audit. You'll get an honest read on where AI can pay off for you, the highest-ROI use cases, and a recommended way to engage, with no obligation.
Sources. Key figures on this page are drawn from MIT NANDA, "The GenAI Divide: State of AI in Business" (2025), and the EU Artificial Intelligence Act, Regulation (EU) 2024/1689. Statistics are paraphrased; refer to the primary sources for exact methodology and the current legal text.
Start here
Get an honest read on where AI can pay off for you
Book a free AI readiness audit. You'll get the highest-ROI use cases, where you're ready and where you're not, and a recommended way to engage, with no obligation.
No obligation · honest scope · we'll tell you if you should fix data foundations first.






