AI & Automation · AI Creative
AI Video Generation
AI video generation creates short video clips from text prompts and reference images: social cuts, product motion, brand b-roll, and concept films, produced in hours instead of a full shoot. We work with the current model stack and add human direction and editing, so clips are usable, on-brand, and honest about where the technology is and is not ready.
Built withRunway Gen-4.5Google Veo 3.1Kling 3.0Seedance 2.0Adobe Firefly VideoAfter Effects
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What it is
What is AI video generation?
AI video generation uses generative models to turn prompts and reference images into short video clips: a few seconds of product motion, a social cut, brand b-roll, or a stylized concept. Instead of a camera, crew, and location, you describe the shot and the model renders it, then we edit and grade the result into something you can publish.
It is ready today for social media and digital advertising, and it is approaching broadcast quality for short clips, but it is not yet reliable for long-form films or complex scenes with multiple consistent characters. It also matters which model you use, since each has different strengths and licensing. We pick per project and tell you honestly when a traditional shoot or motion design is the better route.
What's included
What an AI video project includes
Text-to-video clipsShort clips generated from a written prompt for social, ads, and quick concept work.
Image-to-video motionYour product photo or key art brought into motion for hero shots and looping visuals.
Social and ad cutsVertical and square clips cut to each platform's length and format for paid and organic.
Editing and gradingGenerated footage assembled, color-graded, and finished so it never looks raw or off-brand.
Captions and soundOn-screen captions, music, and sound design added so clips work with sound off and on.
Model selectionWe match each clip to the model that best fits its look, motion, and licensing needs.
Licensing and disclosureOutput on commercially usable models, with AI disclosure and credentials where required. [verify]
How we work
How we generate your video
1Concept and shot list
We turn your goal into a short list of clips, each with a clear look, length, and use.
2Model and licensing
We choose the model per clip for quality and commercial licensing, and flag any limits.
3Generation passes
We generate and re-roll shots until motion, framing, and consistency hold up.
4Edit and grade
We assemble clips, color-grade, and stabilize so the footage reads as finished work.
5Sound and captions
We add music, sound design, and captions sized for sound-off social viewing.
6Export and disclosure
We export to each channel spec and apply disclosure and credentials where they apply.
Why it matters
Why teams use AI video
Used where it is genuinely ready, AI video gives you a steady stream of short clips to test and post, at a fraction of shoot cost.
Faster, cheaper clips
Short video without a shoot, which makes frequent social and ad content affordable to produce.
More to test
Several clip variants per idea, so you can test hooks and angles instead of betting on one.
Honest scope
We use AI where it is genuinely ready and tell you when a real shoot will serve you better.
Who this is best for
The right fit
Best fit when
You need a steady stream of short video for social and digital ads, product motion, or b-roll, and you want speed and volume without booking a shoot for every clip.
You might not need this
If you want a talking-head presenter or spokesperson video, AI UGC and Avatar Video is the better fit. For long-form films or director-led motion graphics, a traditional production still wins, and we will tell you so.
FAQs
Common questions about AI video generation
Is AI video good enough to actually use?
For social media and digital advertising, yes, and it is approaching broadcast quality for short clips. It is not yet reliable for long-form video or scenes that need several consistent characters. We scope each project to where the technology is genuinely ready.
Which AI video tool do you use?
There is no single best tool in 2026, so we pick per project. We often start with Google Veo for strong all-around quality and Runway for ads and client work that need tight control, and we choose by look, motion, and licensing. [verify]
What happened to Sora, and does it affect my project?
OpenAI retired Sora in 2026, so it is no longer a production option. It does not affect work with us, because we build on the current stack such as Runway, Veo, Kling, and Seedance and pick the best fit at production time.
How is this different from motion graphics or video editing?
AI video generation creates new footage from prompts, which is ideal for volume and speed. Director-led motion graphics and edited live footage rely on human craft and suit brand-defining or long-form work. Many projects use a mix, and we recommend the right blend.
Do I need to disclose that the video is AI-generated?
Often, yes. The EU AI Act requires AI-generated media to be machine-readable marked from August 2026, and California's SB 942 requires labelling and watermarking from January 2026. We apply C2PA content credentials and disclosure so your clips meet these rules. [verify]
How long can the clips be?
AI generation is strongest for short clips, usually a few seconds each, which we edit together into longer sequences. For sustained, consistent action over a long runtime, a traditional shoot is still the dependable route.
09Selected work
Selected AI creative work.
Real campaigns, real brands, real numbers, filtered to AI creative. Studies connect post-launch.
10What clients say
What clients say.
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